Collaboration Blends Blockchain Gaming and Fashion with 2,600 Exclusive Mystery Box NFTs
XOCIETY, the action-packed pop shooter game on the Sui blockchain, is teaming up with global apparel giant adidas to launch a limited edition NFT collection featuring exclusive in-game skins. The collaboration marks a significant crossover between fashion and Web3 gaming, with NFT-based gear that players can wear and trade inside the game.
Announced on May 8, the collection will be delivered through 2,600 adidas x XOCIETY Mystery Box NFTs, each containing adidas-themed avatar outfits and in-game assets. This collection leverages Sui’s dynamic NFT technology, enabling full ownership and tradability of digital items — a feature largely absent from traditional games.
“Shoot, Earn, Pioneer” — XOCIETY’s tagline underpins its gameplay, which combines pop shooter mechanics with RPG progression, all built on Unreal Engine 5.
Four Rarity Tiers, Exclusive Outfits, and Tradable Assets
Each Mystery Box NFT includes:
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A certificate of authenticity
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adidas-branded top, bottom, and sneakers
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XO tokens, the native currency of the XOCIETY ecosystem
The NFTs come in four rarity tiers:
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Uncommon Tier: Three skin sets
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Rare Tier: Four skin sets
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Epic & First Tier: All eight available skin sets
Thanks to the NFT format, all skins are player-owned digital collectibles that can be traded or resold on secondary markets.
Pricing and Supply Breakdown
The total supply of 2,600 NFTs will be divided into two box types:
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Adidas Pack: 2,000 units, priced at $129.99
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Partner Pack: 500 units, priced at a discounted $89.99
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XOCIETY Reserve: 100 units held for future use
Minting Schedule and Platform
The NFT mystery boxes will be exclusively minted on Tradeport, with two allowlist rounds starting from:
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May 14, 1 PM UTC to May 15, 1 PM UTC
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Public sale begins May 16, 1 PM UTC
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Sales end on May 23
This collaboration brings a new layer of interactivity to adidas’ growing presence in Web3. While the brand began experimenting with NFT drops in late 2021, this initiative marks its first immersive gaming integration, allowing players to see their adidas gear come to life inside a blockchain-based game world.
Final Thoughts: A Stylish Step Forward for Web3 Gaming
By combining fashion, gaming, and digital asset ownership, adidas and XOCIETY are setting a new standard for interactive NFT experiences. With a capped supply and tradable in-game assets, this limited edition drop is expected to appeal to both crypto collectors and hardcore gamers alike.
As Web3 gaming matures, collaborations like this demonstrate how dynamic NFTs can blur the line between player identity, brand expression, and digital ownership — all within the action-driven worlds gamers love.
