Figma Reveals $70M in Bitcoin ETF Holdings and $30M in USDC in IPO Filing
Design software company Figma has disclosed significant exposure to cryptocurrency in its filing to go public, revealing it holds nearly $70 million in Bitcoin ETFs and an additional $30 million in stablecoins earmarked for future Bitcoin purchases.
In a July 2 filing with the U.S. Securities and Exchange Commission (SEC), Figma submitted plans for an initial public offering (IPO) on the New York Stock Exchange under the ticker “FIG.” The documentation also offered a rare look into the company’s growing crypto-focused treasury strategy.
$69.5 Million in Bitcoin ETF Holdings
According to the filing, Figma invested $55 million in the Bitwise Bitcoin ETF (BITB) on March 3, 2024. By the end of the first quarter, the value of those shares had risen to $69.5 million, representing an unrealized gain of 26%.
$30 Million in USDC Reserved for Bitcoin
Figma also holds $30 million in USD Coin (USDC), a U.S. dollar-pegged stablecoin, with the explicit intent to convert it into Bitcoin. The company’s Board of Directors approved the allocation on May 8, 2025, signaling confidence in Bitcoin’s long-term value.
“The Company intends to re-invest its stablecoin holdings into Bitcoin at a later date,” the filing stated.
Bitwise CEO Praises Figma’s Treasury Strategy
Hunter Horsley, CEO of Bitwise, praised Figma for allocating 5% of its corporate balance sheet to Bitcoin exposure.
“More and more corporations are going to own Bitcoin as part of their treasury,” Horsley said, underscoring a growing trend of institutional adoption.
Figma is an exceptional tech company, with exceptional leadership in @zoink and the team.
~5% of the balance sheet in Bitcoin.
More and more corporations are going to own bitcoin as part of their treasury.
Figma is a leader and sign of what’s to come. https://t.co/WzvuVzx4qU
— Hunter Horsley (@HHorsley) July 1, 2025
Background: Adobe’s Failed $20 Billion Acquisition
Figma’s IPO comes after a high-profile failed acquisition attempt by Adobe. In 2022, Adobe announced a $20 billion deal to acquire Figma, but the European Commission and the UK Competition and Markets Authority ultimately blocked the move over antitrust and valuation concerns.
The deal was officially terminated in December 2023, with Adobe paying a $1 billion reverse termination fee to Figma.
Growing Trend of Corporate Crypto Adoption
Figma’s move follows a surge in crypto adoption among global corporations. On Monday, Strategy (formerly MicroStrategy) announced a $531 million Bitcoin purchase, bringing its total holdings to 597,000 BTC. Similarly, Japanese firm Metaplanet acquired 1,005 BTC for $108 million, surpassing Cleanspark to become the fifth-largest corporate Bitcoin holder.
Other firms are also diversifying beyond Bitcoin. BitMine Immersion Technologies recently raised $250 million to build out an Ether (ETH) treasury, indicating broader institutional demand for crypto reserves.
Figma’s IPO and crypto strategy position the company not only as a design technology leader but also as a forward-thinking corporate player in digital finance.
